Free Choice Message

In this message experiment you will choose any one medium that catches your interest (or, more practically, adds to your campaign). See further below for requirements and resources for particular media.

Final messages are due Mon-Nov-21. Post your finals here on the class blog, describing any relevant or necessary context that goes along with what you are doing.

Please also post answers to the following questions:

1) Objectives
What should the piece help achieve? What specifically are you trying to say? What’s the message? List specific actions you would like a viewer to take after seeing your image? Can you add text or links that will facilitate any of those desired actions?

2) People
Who (what groups or kinds of people) are you trying to reach?

Video
Make a 20-60s vlog, documentary piece, or slide show video.

To make a simple vlog video, write a script, use Photo Booth on Mac, and upload to Youtube. Here is a powerfully inspiring vlog:
http://www.youtube.com/watch?v=1JW3m8uwcL4

Here’s a great slide website for turning still photos into slide show videos:
http://animoto.com/

Here is an inspiring simple documentary:
http://www.youtube.com/watch?v=n8pkKS66UgU&NR=1

Here’s a bunch of videos relevant to making vlogs or very simple documentaries:
http://www.youtube.com/watch?v=k2lY0T5cA0s
http://www.youtube.com/watch?v=lOGpGoEMu2s
http://www.pixability.com/about-us
http://www.pixability.com/university/so-you-want-viral- video
http://www.pixability.com/university/content-king
http://lifehacker.com/5846592/five-quick-ways-to-shoot-video-like-a-broadcast-journalist

QR Codes
Do any sort of message experiment involving QR codes. Here’s some articles with ideas:
http://www.fastcompany.com/1720193/13-creative-ways-to- use-qr-codes-for-marketing
http://mashable.com/2009/01/07/qr-codes/
http://www.bestcollegesonline.com/blog/2011/10/17/50-great- ways-to-use-qr-codes-in-the-college-classroom/
http://www.themobilists.com/2011/07/25/weird-fun-crazy- interesting-qr-codes/

Here’s a simple generator:
http://qrcode.kaywa.com/

Here’s a more complex generator:
http://delivr.com/qr-code-generator

Print
Mass produce a post card, other printed matter, or custom make any schwag you choose, from magnets to coffee mugs.
http://www.vistaprint.com/
http://www.cafepress.com/

Web

Here is the best, most popular blogging and content mangement system (CMS):
http://www.wordpress.com/

Here is the best, most commonly used free web site forum software:
http://www.smfforfree.com/
https://help.riseup.net/en

Here is the most common platform for creating collaborative documents open to the public (like Wikipedia):
http://www.wikia.com/Wikia

I can setup and install any of these at decisionjourney.org for any member of the class. Just let me know if you want to do that.

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About Jonathan Taylor

Jonathan Taylor teaches photography, graphic design, and visual art in a wide-variety contexts from Burlington City Arts, to the Frog Hollow Vermont State Craft Center, to Green Mountain College and Castleton State University. In 2005 he was selected as a University of Vermont Teacher of the Year. He has been a working graphic designer since 1993, and a photographer and visual artist since 1995.
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